conclusion for pomo essay

Postmodernity is associated with an awareness of social and cultural transitions after World War II and the rise of mass-mediated consumerist popular culture in the 1960s-1970s. This is often expressed in postmodern art as a concern with representation and an ironic self-awareness. Alan Kirby says postmodernism is dead and buried. In its place comes a new paradigm of authority and knowledge formed under the pressure of new technologies and contemporary social forces; post postmodernism. Personally, I would counter Kirby’s idea due to the pressure of new technologies in my opinion are in fact assisting the increase of postmodern theory observed within media and becoming the hegenomic norm. Ultimately, the advances in technology and variety of media that is accessible by audiences allows one to have the perspective that they are able to be more active in making decisions in what they expect and want from media and have open opinions. Hence it can be said that a remixed hybridity is thus obligatory, since it is the foundation for participating in a living, networked, globally connected culture.

ESSAY

Question 1a Table

Baudrillard and Jameson - 1 Minute & 5 Minute

Jean Baudrillard’s – Explained in 1 Minute

 

Jean Baudrillard is a 20^th Century philosopher, his most famous work being Simulacra and the Hyper Real. Simulacra is the process in which a representation of something comes to replace the thing which is actually being represented. The representation becomes more important than the real thing. Furthermore, Hyperreality is the division between ‘real’ and simulation has collapsed, therefore an illusion of an object is no longer possible because the real object is no longer there. An example is celebrities who reach a point at which every aspect of their lives is taken care of by someone else who are said to be surrounded by the hyper real world. They lose the ability to interact with people on a normal level and ‘normal’ people are considered to follow these icons and try to copy. This is a common case in which someone has become more engaged in the hyper real than the actual real world.

 

Fredric Jameson – Explain in 5 Minutes

 

Fredric Jameson put forward that postmodernity is the merging of all discourse into an undistinguishable whole, being the result of the colonisation of the cultural sphere which had retained at least partial autonomy during the prior modernist era. He was a follower of Adorno and Horkheimer’s analysis of the cultural industry, Jameson discussing his critical analysis of film, narrative and visual arts alongside his philosophical work.

Jameson has two well-known theories based on the characterisation of postmodernism being; pastiche and historicity. He argued that parody was replaced by pastiche (collage of juxtaposition without a normative ground). He also argued that postmodernity suffers from a crisis in historicity

 “There no longer seems to be an organic relationship between the American history we learn from school and the lived, current experience of everyday life.”

 Explaining simply Jameson believed that history was a reputation of itself and so history itself is lost, with no originality as copies are created upon copies.    

Explain

I explainede these theories to my sister, who

 

 

 

Film Case Study

This is How we Do - Case study (music video)

Modernism vs Postmodernism